We tend to forget about our neck when it comes to skincare. We focus on the face but neglect our neck, which leads to problems like “tech-neck”—lines and folds created from constantly looking down at our phones and computers. It’s important to remember that prevention is key, so don’t forget to apply all of your treatment serums, moisturizers, and sunscreens down to your neck!

How Can I Take Care of My Neck?
Taking care of your neck is not difficult, but it does require a bit more effort than just slapping on some lotion. Here are a few tips for how to properly take care of your neck:

• Make sure you’re using products designed specifically for necks. Just like faces, necks have different needs than other parts of the body. Look for creams and serums that contain ingredients such as peptides or hyaluronic acid, as these can help reduce wrinkles and improve skin texture, while also providing hydration.
• Massage in an upward motion when applying products. This helps fight against gravity and will help keep your skin taut and youthful looking.
• Don't forget about sunscreen! Sun exposure can be really damaging for skin anywhere on the body, so be sure to wear SPF on your neck every day, even if it's cloudy out.
• Great serum options for taking care of your neck include Lucrece Hydrating Serum with Peptides and Alastin Skin Restorative Complex. Both are great options for targeting tech-neck lines or wrinkles that may already exist. Both available at BIÂN Beauty.
• Last but not least… drink plenty of water! Proper hydration promotes healthy skin cells which can prevent wrinkles from forming in the first place. Plus it's good for overall health too!

Taking care of your neck doesn't have to be complicated or time consuming - just remember the basics! Make sure you're using products designed specifically for necks; massage them in an upward motion; don't forget sunscreen; and stay hydrated! With these simple steps you can keep your neck looking young, smooth, and beautiful no matter how much time you spend looking down at technology devices throughout the day. And don't forget two great serum options - Lucrece Hydrating Serum with Peptides and Alastin Skin Restorative Complex - when creating a skincare routine tailored specifically towards treating tech-neck lines or wrinkles that may already exist.